Commerce
Driving growth and customer acquisition by running performance digital campaigns, built on data.
The one-stop shop for customer acquisition
One acquisition strategy, built for performance and guided by data.
We help brands structure and steer their digital growth, bringing every acquisition lever under one roof.
Aligning search and social into one coherent strategy? That is our daily work. Unifying your keywords across search engines and marketplaces, or building activatable audiences to lift your conversion rates? That is our expertise. Optimising your product feeds for Google Shopping or social campaigns? No trouble. Making your decisions dependable through a solid attribution model? That is what sets us apart.
Our teams — certified specialists in search ads, social ads, data tracking, data analysis and advertising content — design and run results-driven strategies, with a clear view of what performance and profitability demand.
Paid Search Performance
Capture intent where it shows: keywords, product feeds and bids steered on profit, on Google as on Bing.
Paid Social Growth
Create demand before it starts searching: audiences built on your data, creative tested continuously, volume that pays.
Vilebrequin, performance marketing campaigns
Our job is to acquire profitable new customers on the brand’s e-commerce platform, across five continents.
A relationship built on trust
Hand your acquisition to committed experts, without giving up control or the learning that comes with it.
Our approach rests on a proven method: business hacking. It lets us build rational strategies, grounded in facts and aimed at results.
Our clients carry the vision and the key intuitions about their market. As partners, our role is to bring a rigorous reading, founded on analysis and data. A logic guided by mathematics, in the service of informed decisions.
That close pairing works because of trust. For us, trust rests on three fundamental principles, which make for a healthy, lasting and transparent partnership.
Audit and strategic recommendations
Staying factual is less glamorous than making promises, but it serves everyone: auditing advertising accounts and business data to find concrete opportunities and set clear objectives, which bright then commits to.
A setup that belongs to you
Our work has to be fully traceable, and our clients free to stay by choice. That is why everything we build, including the advertising account setups, belongs to them.
Real-time reporting, sharpened by data analysis
We provide a real-time dashboard to follow performance. Every lesson is written down, to build a body of knowledge that lets us improve month after month.
Method
At bright, every one of our services rests on a single approach: business hacking. We hold that facts are a firmer footing than intuitions, however sound, for building marketing campaigns and projects that work.
Discover some of our key skills, the ones that let us design and run performance campaigns. Each can be called on its own, or built into a wider programme run by our teams.









Sky – a performance-driven digital strategy
Generating growth in German-speaking Switzerland while keeping acquisition costs in hand.
Explore our commerce service through our client case studies and our latest articles.
ArticleChatGPT Ads arrives in Switzerland: what to know before you startOpenAI opens its advertising platform to Swiss advertisers. Campaign objectives, targeting by intent, conversion tracking, eligible sectors: what to…
TopicSearch and Google Ads11 articles
ArticleGoogle Marketing Live 2026: sorting real features from announcement effectsWhat is available and testable now, what will be in six months, and what belongs in the laboratory: our technical reading of Google Marketing Live…
SeriesGoogle Ads, from Performance Max to AI Max4 articles
ArticleGoogle AI Max: how to open this new black box and adapt your Google Ads structuresAI Max takes over the whole Search chain — targeting, creative, destination. What really changes, what the field teaches us, and the account…
TopicPerformance management19 articles
ArticleHow to scale on Meta in 2026: why creativity has become a lever of performanceFor a long time, scaling on Meta meant mostly raising budgets. Today, scaling means raising your capacity to learn.
ArticleGoogle showed us the future of SearchA good Search strategy is no longer limited to keywords: it also calls for real work on visual content and product data.












































