Commerce

Driving growth and customer acquisition by running performance digital campaigns, built on data.

The one-stop shop for customer acquisition

One acquisition strategy, built for performance and guided by data.

We help brands structure and steer their digital growth, bringing every acquisition lever under one roof.

Aligning search and social into one coherent strategy? That is our daily work. Unifying your keywords across search engines and marketplaces, or building activatable audiences to lift your conversion rates? That is our expertise. Optimising your product feeds for Google Shopping or social campaigns? No trouble. Making your decisions dependable through a solid attribution model? That is what sets us apart.

Our teams — certified specialists in search ads, social ads, data tracking, data analysis and advertising content — design and run results-driven strategies, with a clear view of what performance and profitability demand.

Paid Search Performance

Capture intent where it shows: keywords, product feeds and bids steered on profit, on Google as on Bing.

Paid Social Growth

Create demand before it starts searching: audiences built on your data, creative tested continuously, volume that pays.

A relationship built on trust

Hand your acquisition to committed experts, without giving up control or the learning that comes with it.

Our approach rests on a proven method: business hacking. It lets us build rational strategies, grounded in facts and aimed at results.

Our clients carry the vision and the key intuitions about their market. As partners, our role is to bring a rigorous reading, founded on analysis and data. A logic guided by mathematics, in the service of informed decisions.

That close pairing works because of trust. For us, trust rests on three fundamental principles, which make for a healthy, lasting and transparent partnership.

Audit and strategic recommendations

Staying factual is less glamorous than making promises, but it serves everyone: auditing advertising accounts and business data to find concrete opportunities and set clear objectives, which bright then commits to.

A setup that belongs to you

Our work has to be fully traceable, and our clients free to stay by choice. That is why everything we build, including the advertising account setups, belongs to them.

Real-time reporting, sharpened by data analysis

We provide a real-time dashboard to follow performance. Every lesson is written down, to build a body of knowledge that lets us improve month after month.

Method

At bright, every one of our services rests on a single approach: business hacking. We hold that facts are a firmer footing than intuitions, however sound, for building marketing campaigns and projects that work.

Awards

An award-winning team.

Meilleur du Web 2023

Winner of the performance marketing award with the Neho project

Meilleur du web 2024

Winner of the performance marketing award with the Everlife project

Discover some of our key skills, the ones that let us design and run performance campaigns. Each can be called on its own, or built into a wider programme run by our teams.

Paid socialConnect. Engage. Convert. Audience optimisation, creative testing, qualified lead generation and online sales.
DisplayOptimising the delivery and placement of advertising assets, and building remarketing and acquisition audiences.
AnalyticsGathering insights on audiences, tracking performance, improving continuously to stay a step ahead.
Google PmaxA coherent content strategy across every Google channel — Search, Shopping, Display, YouTube and the rest.
Google ShoppingE-commerce potential, fully used. Product feed optimisation and bidding strategies for the best possible performance.
Detailed auditsAudits across 111 points to find growth opportunities and areas to improve, and to lay the ground for solid strategies.
Performance creativeDesign informed by data. Striking visuals and compelling messages, fitted precisely to your audience.
Conversion Rate Optimization — CROAnalysing and optimising customer journeys to improve conversion rates.
Paid searchResults, not just clicks. Sharp ad copy, testing, keyword research, remarketing and continuous PPC management.

Sky – a performance-driven digital strategy

Generating growth in German-speaking Switzerland while keeping acquisition costs in hand.

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Sky – a performance-driven digital strategy

Explore our commerce service through our client case studies and our latest articles.

Work

Everlife, hypergrowth

December 16, 2024

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Lets start something amazing together

You do not need a fully formed project to get in touch. Getting to know each other, talking through your challenges, exploring a few directions together — that is already a first step towards performance.

021 601 01 76

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